Definition
Definition of premiumization - Reverso English Dictionary
Noun
1.
marketingTECH. the move towards more expensive premium productsTECH.
- The company's premiumization strategy increased its luxury brand sales.
2.
businessTECH. US the process of making a product higher qualityTECH. US
- The premiumization of their coffee led to higher sales.
Origin of premiumization
Latin, premium (reward) + -ization (process)
Examples of premiumization in a sentence
The trend of premiumization is evident in the beverage industry. Premiumization of their products attracted a wealthier clientele. The brand's premiumization strategy was a huge success.
View all translations of premiumization
Click below to see the appropriate translations facing each meaning.
- French:premiumisation, montée en gamme, ...
- German:Premiumisierung, Verbesserung der Produktqualität, ...
- Italian:premiumizzazione, miglioramento della qualità, ...
- Spanish:premiumización, mejora de calidad, ...
- Portuguese:premiumização, melhoria da qualidade, ...
- Chinese:高端化, ...
- Japanese:プレミアム化, 品質向上, ...
- Arabic:تَرْقِيَة المُنْتَج, رَفْع جَوْدَة المُنْتَج, ...
- Hebrew:פְּרִימְיוּמִיזַצְיָה, שִׁדְרוּג הָאֵיכוּת, ...
- Russian:премиализация, повышение качества, ...
- Ukrainian:преміалізація, ...
- Hindi:प्रीमियमाइजेशन, गुणवत्ता सुधार, ...
icon to discover related terms: analogies, antonyms, common collocates, words with same roots, umbrella terms… Try with happening or hunch.
icon next to the first example to see two additional options and learn to use new vocabulary naturally.
icon to save words you want to revisit. You can also save a specific meaning by clicking on the