demographic
( demographics plural )
1 adj Demographic means relating to or concerning demography.
ADJ n
2 n-plural The demographics of a place or society are the statistics relating to the people who live there.
oft N of n
...the changing demographics of the United States.
3 n-sing In business, a demographic is a group of people in a society, especially people in a particular age group. (BUSINESS)
Most of our listeners are in the 25-39 demographic.