An attention-grabbing remark or activity is one that is intended to make people notice it. adj usu ADJ n
...an attention-grabbing marketing campaign.
Translation English - Cobuild Collins Dictionary
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"Collins Cobuild English Dictionary for Advanced Learners 4th edition published in 2003 © HarperCollins Publishers 1987, 1995, 2001, 2003 and Collins A-Z Thesaurus 1st edition first published in 1995 © HarperCollins Publishers 1995"