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aspirational 
1  adj If you describe someone as aspirational, you mean that they have strong hopes of moving to a higher social status.  (JOURNALISM) 
...the typical tensions of an aspirational household.  
2  adj If you describe a product as aspirational, you mean that it is bought or enjoyed by people who have strong hopes of moving to a higher social class.  (JOURNALISM) 
Fine music, particularly opera, has become aspirational, like fine wine or foreign travel.